COURSES

AICTE approved PGDM Programme
BRIM has unfolded its first PGDM programme in June, 2002, which was subsequently approved by All India Council for Technical Education, New Delhi in June 2008.BRIM follows a trimester system for the PGDM programme and it would be possible to impart a comprehensive learning experience to the students through an interrelated system of continuous evaluation tools like assignments, quiz programmes, mid-term tests, case analysis, mini projects, oral tests, as well as a terminal written examination. A ratio of 60:40 weights will be given for the terminal written examination and continuous evaluation. There will be a Viva Voce conducted at the end of each trimester by external experts to evaluate the student’s integrative and basic knowledge on the subjects covered.

With a view to ensure continuous improvement in communication and presentation skills and to instill a sense of self confidence among the students, a well structured individual development schedule is put in place during the evening sessions. The mental and physical health of the students is taken care of by a strict regime of yoga and meditation classes.

The first three trimesters are devoted to functional and compulsory subjects to enable the student to get a grip on all the functional aspects of management. The third, fourth, fifth and sixth trimesters are devoted for a range of electives. BRIM follows a dual system of electives which enables the students to master in two functional areas. At the end of the third trimester the students are required to undergo an organizational study lasting for two weeks. In order to promote social commitment among the young managers, a compulsory social project work for fifteen days is also included in the fourth trimester. The final, industry based project of two months duration is scheduled for the sixth trimester. But to suit the convenience of the guest faculty who are mostly working executives and for the extra academic activities such as ‘Research Paper Presentation, Interaction with Corporate Executives, Journals Review, Case Study Analysis, News and Views, Business Quiz etc. the sessions are extended up to 8-30 pm.

SCHEME OF STUDY
The two year full time PGDM programme is scheduled as six trimesters of four months duration each. The subjects prescribed for study in each trimester are as follows.

FIRST TRIMESTER:
1. Business Communication
2.Quantitative Techniques – 1
3.Managerial Economics
4.Business Environment
5.Accounting for Managers
6. Organisational Behaviour
7.Information Technology for Managers
8.Viva Voce

SECOND TRIMESTER:
1.Business Laws
2.Quantitative Techniques –2
3.Human Resources Management- I
4.Financial Management -I
5.Marketing Management – I
6.Operations Management -I
7.Organisation Structure and Dynamics
8. Viva Voce

THIRD TRIMESTER
1.Research Methodology
2.Business Policy and Strategic Management
3.Operations Management -II
4.Human Resources Management- II
5.Financial Management -II
6.Marketing Management – II
7.Organization Study
8. Viva Voce

FOURTH TRIMESTER
1. Operations Research
2.**Elective 1
3.**Elective 2
4.**Elective 3
5.**Elective 4
6.**Elective 5
7.Social Project
8.Viva Voce

FIFTH TRIMESTER
1.Business Ethics & Managerial Values
2.Management Information System
3. Elective 6
4. Elective 7
5. Elective 8
6. Elective 9
7. Elective 10
8.Viva Voce

SIXTH TRIMESTER
1.Project Management
2.Organisation Internship and Project Report
3.Viva Voce

ELECTIVES OFFERED
I. Human Resources Management Stream
1.Performance Management
2.Industrial Relations and Labour Laws
3.Oraganisation Development and Change Management
4.Human Resources Sourcing
5.Global Human Resources Management
6.Training and Development
7.Strategic Human Resources Management

II Financial Management Stream
1.Security Analysis and Portfolio Management
2. Management of Financial Services
3.Derivatives and Risk Management
4.Strategic Corporate Finance
5.International Trade and Finance
6.Treasury and Foreign exchange Management
7. Management Control Systems

III Marketing Management Stream
1.Consumer Behaviour
2.International Marketing
3.Brand Management
4.Marketing of Services
5.Market Research
6.Stategic Marketing Management
7. Retail Management

IV Operations Management Stream
1.Supply Chain Management
2.Production Management
3.Strategic Operations Management
4.Materials Management
5.Enterprise Resource Planning
6.Total Quality Management
7. Management of Technology

REGULATIONS GOVERNING THE PGDM @ BRIM
The course shall be called as POST GRADUATE DIPLOMA IN MANAGEMENT abbreviated as PGDM

DURATION OF THE COURSE
The PGDM Course shall be of two years duration spread over six trimesters. A candidate shall be allowed a maximum of four years (twelve trimesters) of duration only to complete all the requirements for the award of PGDM, failing which he/she shall have to register once again as a fresh candidate. The Calendar of events in respect of the course shall be fixed by the institute from time to time.

ELIGIBILITY FOR ADMISSION
Admission for PGDM course is open, to all the candidates who possess a Bachelor’s Degree of minimum three years duration recognized by any recognized University or as specified by AICTE

ATTENDANCE REQUIREMENT
Each trimester of the course shall be treated as a separate unit for calculation of the attendance. A candidate shall be considered to have satisfied the attendance requirement if he/she has attended not less than eighty percent of the classes in each subject of the respective trimesters (Theory, Seminars, Practical training, etc.) actually conducted up to the end of the trimester. A candidate, who does not satisfy the attendance requirement, mentioned as above, shall not be eligible to appear for the Examination of that trimester and shall be required to repeat that trimester along with regular students later. If a candidate, for any reason, discontinues the course after the first/fourth trimester he/she may be permitted to register for the second/fifth trimester, after one year with the immediate subsequent batch, subject to the condition that he /she shall complete the class work and seminar including the project within the maximum stipulated period of four years from the date of commencement of the course.

CONTINUOUS ASSESSMENT
Each candidate shall obtain not less than fifty percent of the marks prescribed for the Continuous Assessment of each subject, including seminars. Continuous Assessment Marks shall be based on assignments / tests / oral examinations and seminar conducted in the respective subjects. The criterion for computation and award of the Continuous Assessment marks for all courses will be published in the notice board at the starting of each trimester. The candidates obtaining less than fifty percent of the Continuous Assessment marks in any subject shall not be eligible to appear for the examination in that subject. As there is no other provisions to improve Continuous Assessment marks, the candidates who fail to obtain fifty percent of marks for the Continuous Assessment of any subject, have to repeat the entire course of all the subjects of that trimester later along with the regular students of the subsequent batch.

The Continuous Assessment mark sheets shall bear the signature of the concerned Faculty and the Dean. The Continuous Assessment marks list shall be displayed on the Notice Board and corrections, if any, shall be incorporated preferably before the commencement of the trimester examination.

SETTING OF QUESTION PAPERS AND EVALUATION OF THEORY ANSWER PAPERS
The Question papers in theory subjects shall be set by the External Examiners appointed for the purpose by the DEAN. There shall be double valuation for theory papers in the Terminal Examinations. The answer papers shall be valued by two examiners, one internal and one external as appointed by the Dean. The average of the two marks will be awarded to the candidate.

In case of difference between the marks awarded by two examiners is more than 15(fifteen), the script shall be evaluated by a third examiner. The average of the marks of nearest two valuations shall be considered as marks secured by the candidate. However, if one of the three marks falls exactly midway between the other two, then the higher two marks shall be taken for averaging.

ELECTIVE SUBJECTS
Dual specialization is offered for the PGDM and a student has to take a total of ten elective subjects from the two streams of specialization during the fourth and fifth trimesters. The ten elective subjects selected can be a ‘six – four’ or ‘five – five’ combination from the two streams of specialization opted by the student. But in each trimester a minimum of two subjects should be selected from each stream. Students can submit their option of elective subjects and finalize the same during the first year of study itself.

PROJECTS
During the course of study, the participants will be assigned with mini projects by individual members of faculty as a part of the class assignments. At the end of the third trimester, the students are required to undertake an organization study in an industrial/business establishment for a duration of fifteen days. Besides, they have to undertake a social project in an NGO/Independent Project for duration of not less than fifteen days in the fourth trimester. During the last trimester, the students will be required to undertake a project study with a duration of two months. This study is a problem centered study. While the institute will provide all assistance for the projects, the responsibility of identifying an organization and completing the project work within the stipulated time rests with the student.

The written reports of the projects duly approved by the Faculty Guide should be finally hard bound and the original and three copies should be submitted to BRIM for evaluation. A panel of juries consisting of the internal guide and two external experts duly appointed by the Dean will evaluate the written report.

Evaluation of the Presentation of Project Report: The final project report will also have to be formally presented to the panel of Juries in an open house and the student should defend his/her findings and conclusions

ELIGIBILITY FOR PASSING
There shall be terminal examination at the end of each trimester. The candidate shall obtain a minimum of fifty percent of marks for each subject in the Written Examination and a minimum of fifty percent of marks in the aggregate including the Internal Assessment marks for passing in theory subject. The minimum marks for a pass for social projects, internship projects final projects and viva-voce are also fifty percent

There shall be no restriction for promotion from one trimester to the next higher trimester provided he/she has fulfilled the attendance requirement and has obtained the minimum marks prescribed for the continuous assessment for each subject.

AWARD OF CLASS & RANK

The candidates, who have passed in all the subjects of first to sixth trimester, the viva-voce, the social project and the project, shall be declared to have passed the PGDM course.

A candidate who secures seventy percent or above marks in aggregate in first attempt shall be declared to have passed in first class with distinction.

A candidate who secures sixty percent or more marks but less than seventy percent in aggregate shall be declared to have passed in first class.

A candidate who secures fifty percent or more marks but less than sixty percent in aggregate shall be declared to have passed in second class.

The number of ranks declared at degree level shall be ten. The ranks shall be declared on the basis of the aggregate marks of all the six trimesters taken together, provided the candidate has passed all the subjects in first attempt itself.